Creating a Logo Step-by-Step

Curious about the logo design process? Let's break down how I created a logo from scratch! In this blog, I will show you how I design my Dromo logo!

For the background, I have to develop a logo for a travel agency with a theme of “Eutopia“. So, the main idea revolves around getting to your “perfect“ place!

First, to find the name and concept, I just used a pen and tons of paper and wrote as many concepts and ideas floating in my head on paper! It could just be adjectives or nouns related to the theme/subject.

Then, when great ideas come out, for example, “dromo“, meaning road, or from the word "dromomania“ meaning a sickness of people addicted to travel, I come to sketches for that name. And, the concept of the “exclamation mark“ when people “wow“ to find their place is the one I finally stick to!

Digital trials and color testing come next!


More color testing!

Finalize and present it to the world!

Hope you enjoy my logo-making process and see you all next time!

Previous
Previous

A Day in the Life of a Design Student

Next
Next

BFA or BA?